Why Cannes Is Much More Than a Red Carpet
The red carpet may be Cannes’ most recognizable image, but the festival’s real influence comes from a much larger ecosystem.
The festival’s official history describes Cannes as a major forum for film-producing countries and a highly visible international cultural event.
Selection can bring substantial critical exposure, while the surrounding industry environment can shape distribution, co-production and financing opportunities.
Source note: Festival de Cannes — official history and institutional information.